The 125-Year-Old Startup: How GE is Embracing the Digital Age

ge asean office and team huddle

General Electric (GE) Background

General Electric (commonly referred to as GE) is an American multinational conglomerate and the U.S.’s largest industrial company. It was founded in 1892 by, among others, the inventor Thomas Edison. Being one of the original 12 companies listed when the Dow Jones was formed in 1896, this Fortune 500 Company is one of the world’s longest standing companies.

While GE specializes in multiple industrial sectors, such as oil & gas and medical devices, the company has recently turned its sights to software and technology, leading the charge to digitize the world’s heavy. In 2015, the company created GE Digital: an umbrella organization encompassing all of GE’s digital initiatives, including its efforts to be the leader in the industrial Internet of Things. GE is repositioning itself as a digital company, and needs to attract the talent that makes this kind of transition possible.


GE Tops Global Employer Ranking Report 2017

GE has been named the world’s joint number one employer brand, shared with pharmaceutical company Johnson & Johnson, in the 2017 Top 100 Employer Brands Report, which is an annual evaluation and ranking of the Fortune 500 companies according to how well the companies brand themselves to potential talents, which was conducted by WilsonHCG through research into career pages, online job portals, employee reviews, candidate engagements, recruitment marketing, and CSR initiatives. The top ten employer brands for 2017 also include: AT&T, General Mills, 3M, Goldman Sachs, General Motors, Procter & Gamble, CDW, Cisco Systems, Hilton Worldwide and Salesforce.


GE’s Presence in Southeast Asia (GE ASEAN)

ge asean infographics

Since the region’s first electric street lights were installed in Manila, Philippines in 1890, GE has been present in ASEAN for over a century. With over 9,500 employees, GE ASEAN has a presence across all ten Southeast Asian nations – effective 13th June 2017 when they opened their office in Laos, in the Vientiane Centre on the capital’s Khouvieng Road.

It is a partner for dynamic growth in the region, committed to:

  • take on the world’s toughest challenges in the areas of Aviation, Healthcare, Energy Connections, Lighting, Power, Oil & Gas, and Transportation; and
  • bring innovative and sustainable technology solutions to support infrastructure and local talent development in the region.

Related: The Future of the ASEAN Workplace Landscape


Investing in Employee Training Amongst GE’s Top Priority

getp leadership program

To prepare for the 4IR, the GE management focuses the professional development of their workforce, as reflected in investment for employee training. Globally, GE invests $1 billion each year on training and education, making them one of the top companies for leadership development.

In Southeast Asia, GE offers numerous leadership development programs to its employees regionally. The opportunities currently available in GE ASEAN include their Financial Management Program, Graduate Engineering Training Program, Commercial Leadership Program, Digital Technology Leadership Program, internships for undergraduate and graduate students, and technical and soft skill training for businesses personnel.


Championing Female Leadership & Diversity in GE Workforce

GE values a culture of leadership and diversity that drives innovation and productivity. As an affinity group, the Women’s Network accelerates the advancement of over 100,000 women employees at GE to cultivate their leadership skills, business practices, personal contacts and career opportunities. In ASEAN, the Network is being run by a group of dedicated women leaders across GE ASEAN’s businesses in the region. It has presence through women’s network hubs in six key locations: Indonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnam. Each year, the Network organizes workshops, seminars, and other enriching activities for its members, allowing them to cultivate their leadership skills and growth potential.


Are You Ready to Explore a Global Career with GE?

Interested to learn more about GE ASEAN’s vibrant work culture and various graduate programs across Southeast Asia? Visit their career website or subscribe to our newsletter to get the latest opportunities and career advice.


Editor’s Note: This post was originally published in August 2017 and has been revamped and updated for accuracy and comprehensiveness.



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